01 / The problem
A small venue does not have a marketing team, so a single event announcement either gets posted four times manually or gets posted once and dies.
02 / What OOG did
One content action fans out to social, email, and nightly scheduled jobs, wrapped in a dark and gold identity that matches the room rather than a template.
03 / Where it landed
A brand with distribution built into it, so promotion happens without a person remembering to do it.